Thursday, June 30, 2011

Pandora's Interactive Magazine

When I’m not surrounded by clothes or searching through press portals for images, my head is stuck in a magazine....luckily for me, I can even call reading the latest mag work! Last week I was introduced to a new free online magazine by Pandora (the jewellery company). In addition to the benefit of being a free read, it boasts interactive functions allowing us readers to post comments, rate articles and share our favourites with friends.

Now I love the feeling of touching and flicking through a new magazine however, Pandora’s online version brings an added dimension to the reading experience with articles that are supported with video and sound.  Their first issue features a behind the scenes look at the creation of Pandora’s latest campaign, you get to meet the designers, a peek at the latest collection, styling tips from Cristina Ehrlich (stylist of Penelope Cruz and Amy Adams), Mary Quant’s fashion journey, Fashion must have of the season by blogger Susanna Lau of Style Bubble and much much more. Rather than replacing my hands-on reading it will make a welcomed read when I’m in my office looking for inspiration.

The Pandora Online magazine is published 6 times a year in four languages. All you have to do is become a member of Pandora’s customer club - membership and access to the magazine is free.
Elaine xx

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